Bell Canada Admin Redesign

Description

Bell Canada is a Canadian telecommunications company. This redesign focuses on their back-end administrative dashboard.

The Problem

The old Bell back-end dashboard suffered from a lack of distinct visual identity. Admins brought up concerns of difficulty navigating between elements filled with visual clutter and illogical configurations making the user experience bland and time consuming.

It was time for a visual and functional overhaul. Please note that in this showcase, certain elements needed to be omitted to maintain discretion and confidentiality.

The Solution

Improve the organization and visual appeal of elements while maintaining functionality for a better user experience.

Apply IA frameworks to improve navigation and ensure that the user can navigate between pages successfully and that no pages led to dead-ends.

Roles

UX/UI Design: Collaborative Design, Prototyping, Testing, Iterating

Duration

2 Months

OVERVIEW

Going into this project, our team first established that the back-end admin dashboard required a visual overhaul. We decided to use the Hyper design system as approved by Bell. The next step was migrating the current elements of their dashboard into the new Hyper system. We wanted to make sure the user was able to quickly find and edit relevant information without deterring too much from the previous design. It still needed to feel like the old dashboard – our job was to make it more visually appealing while improving functionality.